Posts Tagged: social media

2013 to 2016 Online Advertising Comparisons

In 2014, online advertising will reach $121 billion. By 2016, internet display ads ($74.4 billion) will overtake paid search ads ($71.1 billion). By 2016, remarketing and social media ads (e.g. Facebook) will own a higher percentage of the ad market than Google’s search ads. Even though ad spend was down 3% in 2013 and has dropped…

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Attention Small Business Owners

Marketing change. Old SEO tactics. Marketing strategies integration is the winner! Companies who say their SEO is “highly effective” have pulled SEO and social media together. SEO is now a much more complicated activity then the old days. Brand and audience need to be the new focus. Insert the small business brand into SEO. Understand what…

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Yelp & Reviews for Your Small Business

Read below for a great review of Yelp’s LA Town Hall meeting, from the LA Times: http://www.latimes.com/business/technology/la-fi-tn-yelp-town-hall-reviews-20130820,0,501302.story#tugs_story_display Is Yelp doing what equates to “extortion”?  We’ve heard similar stories from our clients–as soon as they stop paying, many of their valid reviews mysteriously get filtered. For us directly, we have a Yelp listing (http://www.yelp.com/biz/localis-las-vegas), yet you…

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Social Media Tips for Small Businesses

Have you thought about using social media for your small business? Here’s a great article on what you need to know about social media and how to use it effectively for your business.  This Business 2 Community article is a great source of information for small business owners! To read more click the link below!…

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Small Business Growth

Is your small business not seeing growth? Here is a great article on the best way for small businesses to grow!  USA Today highlights the idea that digital technology and online presence are essential not only for business growth, but for competing with other businesses  as well.  The article states,’œSmall businesses with websites grow 40%…

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